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Day Two: Universidad Panamericana

Brose through the full agenda here

Thursday, March 22, 2018


Activity / Location

8:00 a.m. - 3:00 p.m.

Information and Registration

      Universidad Panamericana (Location TBD)

8:00 a.m.

Transportation from hotel RIU to Universidad Panamericana

9:00 - 10:15 a.m.

Concurrent Sessions I

      Universidad Panamericana (Location TBD)

10:15 – 10:30 a.m.

Refreshment Break

      Universidad Panamericana (Location TBD)

10:30 - 11:45 a.m.

Concurrent Sessions II

      Universidad Panamericana (Location TBD)

11:45 a.m. - 12:00 p.m.

Refreshment Break

      Universidad Panamericana (Location TBD)

12:00 - 1:30 p.m.

Plenary Session II: “Education 4.0”

      Universidad Panamericana (Location TBD)

1:30 - 2:45 p.m.


      Universidad Panamericana (Location TBD)

3:00 - 4:15 p.m.

Concurrent Sessions III

      Universidad Panamericana (Location TBD)

4:15 - 4:30 p.m.

Refreshment Break

      Universidad Panamericana (Location TBD)

4:30 - 6:00 p.m.

Plenary Session III: “Cultivating The Entrepreneurial Mindset”

      Universidad Panamericana (Location TBD)

6:15 p.m.

Transportation to Hotels for dinner on your own


8:30 – 1:00 PM

Information and Registration

Universidad Panamericana, Room TBD


8:00 AM

Transportation from hotel to Universidad Panamericana

Hotel RIU, Main Lobby


9:00 – 10:00 AM

Concurrent Sessions 1

Universidad Panamericana


Concurrent Session 1A - Thursday March 22, 9:00 - 10:15 AM

Universidad Panamericana, Room TBD

“Developing Community Partnership to Advance Economic Development & Innovation”

Presenters: Chad Wootton - Associate Vice President External Affairs Office of Provost, Texas A&M University

Description: Communities realize the critical role education plays in achieving economic, workforce and quality of life development. Attracting, building and growing business partnerships and enhancing skills for a productive citizenry is furthered when mutually beneficial relationships are forged between industry, municipal leaders and higher education. The panel will explore case studies in US and Mexico where these partnerships are working to enhance community economic development. Language for this presentation: English

“Humanitarian Engineering Program Between the University of Valle de Atemajac and the Metropolitan State University of Denver”

Presenters: Irma Livier De Regil Sánchez - Jefa de Investigación del Sistema UNIVA - Dirección de Investigación y Gestión del Conocimiento, Universidad del Valle de Atemajac; Aaron Brown - Associate Professor Mechanical Engineering, Metropolitan State University of Denver

Description: An experience between UNIVA-MSUD through a fund granted by EXXON Mobil through 100,000 Strong in the Americas. Planned by Dr. Aaron Brown (MSUD) and divided into 3 blocks: academic, field and cultural work; with the objective of knowing and understanding social reality and how to approach it in Jalisco and Colorado. An interdisciplinary group of 10 students and 2 professors of each university participated, in community development activities, use of basic technology and use of resources in primary school and housing in Atemajac de Brizuela, as well as in how to use byproducts in experimental farm for the sustainable development. Language for this presentation: English


Concurrent Session 1B - Thursday March 22, 9:00 - 10:15 AM

Universidad Panamericana, Room TBD

“Reports From the Trenches”

Presenters: Jennifer Trask - CEO & Founder, Jennifer Trask International; Raul Ramirrez - CEO, ZEN Especialistas en Negocios; Scott Schoenebeck - President & Founder, YOUHANGIT; Mary Frances Schurtz-Leon - Candidate Manager, IACOCCA Institute / Office of International Affairs, Lehigh University

Description: This panel will focus on the traits and skills needed to be a successful entrepreneur in today’s local and global economies. Panelists from Mexico, Canada and the United States will offer insight into what they learned in their graduate and undergraduate studies and how these lessons impacted their real life entrepreneurial experiences. They will also address questions and issues such as “What wasn’t I ready to learn?” ,"What aspect of my entrepreneurship education did I later recognize as critical to my future endeavors?” and “What I learned NOT to do.” The Moderator and panelists will encourage active dialogue among all session attendees to explore the present and future of entrepreneurial education and how trying something inside the safe zone of higher education prepares entrepreneurs to face a similar challenge in future startup or even corporate environments. Language for this presentation: English

“Redesigning an Incubator of High Tech Companies in the Biomedical Industry”

Presenters: Shari Worthington - Professor, Foisie Business School, Worcester Polytechnic Institute; Luis Jimenez-Castillo - Professor Escuela de Ciencias Económicas y Empresariales, Universidad Panamericana

Description: Organizations are the result of people working towards a common objective. To be functional, there must be structures in place that institutionalize them. But which structures are right for a particular organization and what happens when multiple cultural perspectives are used to assess and modify an organization and its structure? A team of entrepreneurship researchers from the U.S., Mexico, and Thailand came together to study a U.S. based organization that is itself a facilitator of entrepreneurship and innovation in the high tech biomedical industry. Each researcher brought to the study their years of experience, analytical tools, and different cultural perspectives. The result of the project was an assessment of the organization and its structure, including recommendations for improving the incubator’s entrepreneurial environment. Language for this presentation: English


Concurrent Session 1C - Thursday March 22, 9:00 - 10:15 AM

Universidad Panamericana, Room TBD

“Forming Young Leaders for a Locally Sustainable and Culturally Significant Development”

Presenters: Veronica Kugel - President, Universidad Intercultural del Estado de Hidalgo

Description: The municipalities of the area of influence of the Intercultural University of the State of Hidalgo have high rates of marginalization. Therefore, the training offered to young people gives them tools to contribute to the development of their region with viable projects, from gender equity, sustainability and the cultural roots that characterize it. It is not about training employees that would emigrate because if the region lacks something, it would be formal employment, instead training them to be managers and entrepreneurs to their family and community. A series of three consecutive subjects around the formulation, financing and implementation of projects forms the heart of the careers taught at the university. Sustainability, quality and innovation are practiced from the careers of Language and Culture, Art and Digital Design, Sustainable Development and Sustainable Agricultural Production. The paper will present concrete examples of student projects. Language for this presentation: Spanish

 “Family-Responsible Businesses: Truth or Fiction? Verifiable Contributions to the Family”

Presenters: Antonella Fermin - Family Programs Coordinator, Panamerican Institute of Family Sciences, Universidad Panamericana, Guadalajara

Description: The reconstruction of society is in the reconstruction of families. An atmosphere of support, shelter and love in homes is what will give new generations the solid foundations to build a truly humane society. The absence of parents can represent an obstacle to this reconstruction. Many of such absences in many cases are due to the policies of the companies in which they work. Therefore, how can a company be family-responsible without compromising its level of production. Language for this presentation: Spanish

“What did we learn during 1st binational US/MEX StartUp Unidos Weekends: Arizona and Sonora 2017?”

Presenters: Zachary Brooks, C-Level, StartUp Unidos; Stephanie Bermúdez, StartUp Unidos.

Description: Startup Weekends events that bring together teams of developers, startup enthusiasts, and people with innovative business ideas. The weekend starts with pitches on Friday evening and ends with the presentation of a prototype, demo, or a company on Sunday. What if that weekend combined Americans and Mexicans working side-by-side to launch business and social ventures? That is exactly what we did twice in 2017 in Hermosillo and Nogales. We learned that the Startup model --- Startup Unidos -- works throughout the Arizona-Sonora Mega Region but by working across the border we discovered that the solutions to problems include more novel applications when including American and Mexican entrepreneurs together. We are confident that this binational approach has important implications for university research, global, and tech offices. Language for this presentation: English/Spanish


Concurrent Session 1D - Thursday March 22, 9:00 - 10:15 AM

Universidad Panamericana, Room TBD

“Development of Human Capital and the Next Generation of Leaders in the Americas : The ELAP Model from a Student’s Perspective”

Presenters: Hadrián González Torres - Student, International Business, CETYS Universidad

Description: In 2009, the Government of Canada developed the Emerging Leaders in the Americas Program, to foster the development of human capital and the next generation of leaders in the region by providing scholarships to study or research in Canada. It also fosters stronger ties and linkages between institutions in Canada and those in the Caribbean and Latin America. The purpose of this presentation is to provide a student recipient’s insight on the process and the benefits of being selected for such a program, as well as the possibilities to foster collaboration between the North American region. Language for this presentation: English

 “100,000 Strong in the Americas: Building a Successful Partnership Proposal”

Presenters: Penelope Kim - Assistant Director, 100K Strong in the Americas Innovation Fund, Partners of the Americas

Description: The 100,000 Strong in the Americas Innovation Fund is a public-private sector collaboration working to enhance institutional capacity, increase student mobility, stimulate regional education cooperation, and contribute to workforce development. The session will provide participants with useful background and understanding of the 100,000 Strong in the Americas Innovation Fund and how Innovation Fund grants can be used by HEIs in the U.S., Mexico, and Canada to enhance bi-lateral partnerships and increase student mobility between campuses. Participants will leave the session with a better understanding of the 100,000 Strong in the Americas Innovation Fund and useful tools and strategies for writing a winning proposal. Language for this presentation: English

“Syrian refugees higher education crisis: How can CONAHEC help with the situation?”

Presenters: Shahrzad Kamyab - Faculty / University Liaison - TESOL, Literacy and Culture, University of San Diego

Description: Background: The Syrian conflict has created a “lost generation” of students who lack financial means or institutional access to continue their education. To help this situation we need: 1. Collaboration between North American and host institutions. 2. Provide scholar rescue funds 3. Collaboration between European Union and hosts 4. Host threatened Syrian scholars and provide scholarships 5. Provide online courses specifically designed for Syrian. Overall, the higher education community in Northern America must put their efforts together to come up with sustainable solutions that enable the Syrian refugees to pursue higher education to become productive members of their societies whether in or out of Syria. Language for this presentation: English


Concurrent Session 1E - Thursday March 22, 9:00 - 10:15 AM

Universidad Panamericana, Room TBD

“Economic Analysis of Scientific Production in Academic Journals”

Presenters: Alberto Merced Castro Valencia - Instituto Tecnologico Mario Molina Pasquel y Enriquez

Description: Prompted by new technologies and the Internet and increased by the crisis emerges the Collaborative Economy, a movement that allows individuals to share and exchange services or goods in exchange for a compensation agreed between the parties. The objective of this study is to show the current state of scientific research on Collaborative Economics. The methodology used is a Bibliometric analysis of a descriptive and exploratory nature of the articles published in journals indexed in the Scopus database (Elsevier). Through an advanced search of terms, 165 documents were identified and analyzed. The results obtained show the growing interest of the scientific community, mainly in the Anglo-Saxon countries (United States and United Kingdom) for the subject in the last five years, motivated by its rapid growth and its effects on various aspects of the life model current. Finding the largest number of publications in the areas of social sciences, IT and business, administration and accounting. Language for this presentation: Spanish

“Knowledge Flow vs Brain Drain: Perspectives from Baja California of the Global Network of Highly Qualified Mexicans.”

Presenters: Ada Serrano - Nodo Baja California-Mexicali

Description: There exist new mechanisms of retribution, cooperation, linking and flow of knowledge, which go far beyond the traditional remittances that are reflected in the balance of payments of our economy. It is about cooperation based on international projects, involving actors from the 3 sectors at a national level linked through this Network of Highly Qualified Mexicans, called Global MX Network, emerged at the end of the last century derived from the Ministry of Foreign Affairs (SRE) and the Institute of Mexicans Abroad (IME). We are facing a new strategy to promote growth and economic development. Language for this presentation: Spanish

“Develop capacities for leadership, management and strategic management of innovation ecosystems”

Presenters: Marco Antonio Pérez Cisneros - Dean, School of Electronics and Computer Science, Centro Universitario de Ciencias Exactas e Ingenierías (CUCEI), Universidad de Guadalajara

Description: The implementation of viable and efficient innovation environments requires strategic management and leadership to build a common vision that allows the sharing of knowledge, technology, financing, human talent and strategic alliances. No institution individually owns these resources, which is why the triple and quadruple helix approach takes on greater relevance for the development of effective innovation strategies in Latin America and the Caribbean. The impulse that has been given to the creation of a common space of innovation in the region is presented. Language for this presentation: Spanish


10:15 – 10:30 AM

Refreshment Break

Universidad Panamericana


10:30 – 11:45 AM

Concurrent Sessions 2

Universidad Panamericana


Concurrent Session 2A - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“The Role of Accreditation in Strengthening Mexican Competitiveness in North America”

Presenters: Vicente Lopez Portillo - General Director, COPAES; Guillermo Hernández Duque - Director General of Strategic Partnerships, ANUIES; Chester Haskell - Independent consultant, 

Description: Accreditation of higher education programs and institutions can play a role in assuring quality of outcomes. The panel will review the current status of programmatic and institutional accreditation in Mexico and pending new developments, while also exploring possible options for enhancing both forms of accreditation with an eye towards strengthening Mexican student and labor mobility in North America. Language for this presentation: English

“Structure of the Educational System of the United States and Evaluation of Academic Programs of the United States in Mexico”

Presenters: Carlos Monroy - Advanced Education Specialist, World Education Services; Kevin Rolwing - Quality Assurance Director Evaluations, World Education Services

Description: Representatives of World Education Services present the structure of semi-higher and higher education in the United States in a comparative approach with Mexico and discuss with the audience about best practices and challenges in the recognition and validation of international studies and their repercussions in Mexico and around of the world. Language for this presentation: Spanish


Concurrent Session 2B - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“Maker Education: Inspiring the next generations with STEAM (Science Technology Engineering Arts Math)”

Presenters: Andres Daniel Ruelas - Director, El Garage Project Hub

Description: In this talk the assistants will know about the Maker Movement and implementation of STEAM Education in Mexico in collaboration with Public and Private Sector, Academia and Society. Also, about the impact of one of our programs called: Science against Violence, which objective is to reduce violence in low-income communities with STEAM workshops. Language for this presentation: English or Spanish.

“The Aftermath of Following the Entrepreneurship Style”

Presenters: Claudia Ramos - Coordinator, Business Development Center, Universidad Politecnica Metropolitana De Hidalgo

Description: The UPMH is a Decentralized Higher Education Institution of the State of Hidalgo; which has as main objective "to train integral professionals", therefore, we must encourage the entrepreneurial culture. However, as in any public institution we do what is "suggested" by the SEP of the State and sometimes by the human resource department of certain areas, therefore, we are not fully prepared for these changes of vision that occur with the change of state administrations. Also, we can add that the indicators that are required are very "poorly planned"; because of that we have suffered the consequences of having entered the subject of entrepreneurial culture suddenly and without a doubt we have learned to walk step by step; to advance solidly and adjust these indicators that must be delivered. Language for this presentation: Spanish

“From Failure to Success: Catapult, Openness and Synergies Within the Entrepreneurial Ecosystem”

Presenters: Pablo Prieto - President, Catapulta Innovation Center, Escuela Bancaria y Comercial

Description: The Catapult Entrepreneurship Center is today an open platform that links and promotes entrepreneurial culture to +7,000 people per year, which is itself the result of a great failure of the institution. Language for this presentation: Spanish


Concurrent Session 2C - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“The CAN*US*MEX Advantage – Case Studies in Trilateral Relationships”

Presenters: Dave Button - Vice President, Administration, University of Regina; Nancy Rosado Gomez - Dean ESDAI La Escuela de Administracion de Instituciones, Universidad Panamericana; Chuck Scott - Past President, APPA, Leadership in Educational Facilities

Description: Three case studies in successful Trilateral Relationship will show how easy it is to build bridges so that shared experiences can strengthen each of the institutions involved. One case will illustrate the joining of 67 Mexican Institutions to the many Canadian and American Institutions in APPA, Leadership in Educational Facilities and specifically the successful Award of Excellence won by Universidad Panamerican/ESDAI. Two other presentations will speak to global experience and sharing through internship and cross border cultural training. In all three cases the speakers will discuss how the partnerships were successful and what they have brought to their home organization. Language for this presentation: English

“The International Consulting Program – A Unique Cross-Cultural Business Learning Concept between Universidad Panamericana and Virginia Commonwealth University”

Presenters: María Eugenia Martínez García - Professor, Management Academy, Universidad Panamericana, Campus Guadalajara; Brandon J. Price - Ben Rogers Chair in Entrepreneurship, Lamar University College of Bussiness; Van R. Wood - Professor of International Marketing, Philip Morris Endowed Chair in International Business, Virginia Commonwealth University

Description: Panamerican University and Virginia Commonwealth University have collaborated to create a unique learning experience for students, the International Consulting Program (ICP).  In this six-week course, students from both universities meet at VCU, to receive training and academic instruction on business communication, consulting, and the US business culture.  Students work on consulting projects with a local American business.  Students then travel to Guadalajara, where the teams engage in consulting projects for Mexican companies, and learn about the culture and business practices of Mexico. The presentation will – 1) overview how ICP was developed and has evolved, 2) explain the “drivers” of success, and 3) outline what is planned for ICP. Language for this presentation: English


Concurrent Session 2D - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“Global Competencies Development (GCD) for University Students”

Presenters: Gabriela Zamarrón-Pérez - Academic Director, Academic Affairs, Universidad Tecnológica El Retoño

Description: The "Global Competences Development course" was designed to develop global competences on university students through an interdisciplinary and cross-curricular subject, and to establish real application of the content material on global issues. The course included the use of project-based lesson plans to elaborate a proposal aligned to the 17 UNESCO Global Goals. It provided opportunities for students to complement their professional “global citizen profile". Some competences they were able to acquire were: adaptability, collaborative research, critical thinking, digital literacy, oral and written communication, perspectives recognition, and team work. The obtained results will be exhibited on this presentation. Language for this presentation: English

“Global Competencies: An Imperative, Not a Luxury”

Presenters: Anthony Shull - Chair of International Programs and Executive Director for Global Initiatives, Marian University-Indianapolis

Description: Global competence refers to the acquisition of in-depth knowledge and understanding of international issues, an appreciation of and ability to learn and work with people from diverse linguistic and cultural backgrounds, proficiency in a foreign language, and skills to function productively in an interdependent world community. In the presentation I will discuss how critical it is that our students graduate with global competencies as they transition out into the workforce. I will speak to the importance of; International Awareness, Appreciation of Cultural Diversity, Proficiency in Foreign Languages, and Competitive Skills. Language for this presentation: English

“Seedbed in International Competencies as an innovative formula for peace”

Presenters: Gladis Isabel Ruíz Gómez - Coordinadora de Internacionalización Facultad de Ciencias Jurídicas y Sociales, Universidad Simón Bolívar

Description: The Human Rights Seedbed of the Simón Bolívar University, has been conceived as an innovative formula that contributes to the effective achievement of peace whenever classes are taught in which the strengthening of basic knowledge in the area of ​​International Law is sought of Human Rights and International Humanitarian Law, through the study of jurisprudence and corpus juris of the universal system for the protection of human rights - the UN System, and the different regional systems for the protection of human rights, the African System, the European System and, mainly, the Inter-American system, which gives the student the necessary tools to build an effective peace. Language for this presentation: Spanish/Englidh


Concurrent Session 2E - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“Entrepreneurship, Sustainability and Competitiveness: The Dispute Between Universities in the Global Market”

Presenters: Guillermo Isaac Gonzalez - Profesor de Ciencias Sociales, Instituto Tecnológico José Mario Molina Pasquel y Henriquez

Description: How does the environment generate changes in universities to assimilate entrepreneurial and sustainable schemes to achieve the society of knowledge? Such work carries out an exploratory analysis of the public policies that have formed the current university. These policies present scenarios such as; educational models by competencies, the development of science and technology, the promotion of research, teacher training to create world-class universities. The analysis is carried out by means of the descriptive method with which a mapping and staging of the policies is carried out in the contexts of the universities. As a final point, the scenarios that are being developed and the implications for sustainable universities are presented. Language for this presentation: Spanish

 “New Paradigms of Higher Education”

Presenters: Luis Gustavo Padilla Montes - Director General de Educación Superior, Investigación y Postgrado, Secretaria de Innovación Ciencia y Tecnología del Estado de Jalisco

Description: Dizzying changes are taking place simultaneously globally, particularly the great transformations of economic sectors, as well as the economic gap of the population together with the implications of the so-called 4th. industrial revolution puts education as the essential means to achieve and solve the new context. For this we have two ways: do the same or create new paradigms where education is transformed, particularly the role played by higher education to promote science, innovation and entrepreneurship as a social differentiator. The presentation will focus on channeling the context facing education in Mexico in the international context to consolidate as a lever to take advantage of the challenges mentioned above. Language for this presentation: Spanish

“Executive functions and self-regulation in university students: how they reach the classrooms and their role in academic performance”

Presenters: Noemí Pinto - Doente de Asignatura, Pedagogía, Universidad Panamericana; Teresa Montiel - Docente Investigación Educativa, Universidad Panamericana

Description: In the current academic world we design learning strategies where the student must self-regulate and plan strategies to achieve the objectives proposed in the activities, however, we do not question whether these students have these basic skills already learned, we take them for granted and thus begin in the university world without considering that, perhaps in the educational world they come from, they were not stimulated or developed in a relevant way to contend with the demands of their new educational level. How do these university students get in relation to executive functions? What level of self-regulation and strategies for learning have developed up to this point? Does what we demand coincide with what they have developed? A study of students from several private universities in the metropolitan area of ​​Guadalajara. Language for this presentation: Spanish


Concurrent Session 2F - Thursday March 22, 10:30 - 11:45 AM

Universidad Panamericana, Room TBD

“Hosting a program outside your country: How offering a program at an international location could provide a more affordable and meaningful experience for your students.”

Presenters: Alberto Lopez - Student Recruitment Coordinator, City University of Seattle

Description: The presentation will focus on explaining how a university could opt to host a program currently offered at their campus in a different location or country, and how their international partners could be helpful to achieve this goal. City University’s (CityU) TESOL certification program at Puebla will be used as an example for the audience. This program will be offered next year at UPAEP university facilities, a current CityU partner. To move the program from one country to another has made the living and travel expenses more affordable for the students, and it also has being a good strategy to attract not only students from U.S. but also locals from this new location. Language for this presentation: English

“Utilizing campus partnerships to expand high-quality educational offerings in higher education: A case study from UC Berkeley”

Presenters: Emily Pacheco Pacheco - Outreach and Partnership Specialist, UC Berkeley Extension, UC Berkeley; Alex Budak - Director - BHGAP Berkeley Haas School of Business, UC Berkeley

Description: The session looks at how two campus departments at UC Berkeley came together in a 12-month time frame to launch a new business focused program for international students. It will explore an alternate form of higher educational campus partnerships that expand educational offerings in the global market. Language for this presentation: English

“Short-term Study-Abroad Programs as an Entrepreneurial Tools for Campus Internationalization.”

Presenters: Ángel Tuninetti - Chair - World Languages, Literatures, and Linguistics, West Virginia University

Description: Based on an experience as Fulbright Specialist consultant on international education, my presentation will explore how the development of short-term study-abroad programs marketed to specific areas of study could provide opportunities for Latin American universities to advance their internationalization and at the same time secure funds to reinvest in global projects. The presentation will discuss approaches to identify areas of strengths, key players, curricular and logistical needs, administrative and financial models, and other elements necessary for program development, marketing strategies, and final implementation, including assessment. Language for this presentation: English or Spanish


11:45 AM – 12:00 PM

Refreshment Break

Universidad Panamericana


12:00 – 1:30 PM

Plenary Session 2: “Education 4.0”

Universidad Panamericana

Description: The autonomy of higher education institutions has been an important factor in the development of their independence and strength affording them the capacity to answer questions, follow knowledge in any direction in which inquiry leads and critically and independently appraise situations and events.  At the same time there are strong pressures to prepare graduates to productively contribute to the economies in which they live and operate.  Adding to the mix changing levels of financial support from various traditional and new contributors and the need to create competitive and attractive places to work and study, higher education institutions struggle to redefine and reinvent their relationships with government, industry and civil society.  Panelists will discuss Education 4.0, a coin termed by the Secretary of Innovation, Science and Technology of the State of Jalisco, Jaime Reyes to describe the new balance being struck between higher education, government, industry and civil society and how redefining these relationships is important in the context of increased regional and global interactions. Moderator: Jaime Reyes - Secretary of Innovation, Science and Technology, Government of Jalisco. Presenters: Manuel Herrera - President, Confederacion de Cámaras Industriales de México; Marcia Beatriz Cavalcante - International Center for Software Development, Brazil; Anita Gordy-Watkins - Associate Vice Chancellor, Global Economic Development - ‎Dallas County Community College District; Sylvie Thériault - Director of International Affairs, Federation of CEGEPS


1:30 – 2:45 PM

Lunch (Included with your conference registration)

Universidad Panamericana


2:45 – 3:00 PM

Refreshment Break

Universidad Panamericana

3:00 – 4:15 PM

Concurrent Sessions 3

Universidad Panamericana


Concurrent Session 3A - Thursday March 22, 3:00 - 4:15 PM

Universidad Panamericana, Room TBD

“Local governments and civil society as drivers of regional development beyond NAFTA: A proposal to create the North American Cities Network”

Presenters: Francisco Javier Santana Villegas - Professor, International Business and Management, Universidad Panamericana Guadalajara

Description: In times of international and regional uncertainty, we can witness the emergence of a new municipal activism. This paper is aimed to present an initiative for the creation of the North American cities network in order to give municipal and metropolitan governments, as well as other civil society actors throughout this region, a structure through which they could meet to discuss common problems, seek solutions to them; and develop a lobbying effort in both, national capitals and other multinational organizations such as, NAFTA, United Nations, World Trade Organization and the World Bank among many others. Language for this presentation: English with simultaneous interpretation to Spanish

“Roadmap for the creation of an innovation ecosystem at the Polytechnic University of Santa Rosa Jáuregui”

Presenters: Carlos Saucedo - Corporate Citizenship Manager, IBM Mexico; Flora Mercader - Director of the Research Department, Universidad Politécnica de Santa Rosa Jáuregui; Luc Orrin - Peace Corps Volunteer, Peace Corps

Description: IBM consultants, with the help of Peace Corps, conducted design thinking workshops with key university stakeholders to identify needs in order to achieve these objectives. With the needs identified, innovation tools and initiatives were developed within the university with great success. Since October, the university has optimized its innovation spaces, formed a council connecting industry stakeholders with students, made Design Thinking a regular practice within the university, and carried out entrepreneurship and sustainability events to promote innovation thinking within the university. This collaboration has brought our institution great success and we would like to impart our experience to others. Language for this presentation: English or Spanish with simultaneous interpretation.

“Information Technologies and Data Networks Aimed at the Development of New Solutions and Applications for Smart Cities”

Presenters: Marco Antonio González - Profesor Investigador de Tiempo Completo, Ingeniería en Tecnologías de la Información, Universidad Politécnica Metropolitana de Hidalgo; Eloina Lugo del Real - Coordinador de Ingeniería en Sistemas Automotrices, Universidad Politécnica de Santa Rosa Jáuregui; Juan José Franco - Profesor Investigador, Universidad Politécnica Metropolitana de Hidalgo

Description: Although, currently the use of information technologies is common for the interaction of people with their environment, there are several emerging technologies that can have greater applicability, provide solutions or offer improvements to processes or daily activities that are developed in various fields of study of computing. These technologies, such as the Internet, sensor networks, mobile devices, processing, storage and data availability, among others, together allow us to offer complete solutions to everyday problems that offer the user a perception of intelligence in their environment. In this presentation some case studies are presented where computer technologies have been applied and developed whose purpose is to provide new solutions to conventional problems of different study areas. The results obtained in these projects show how new methods, concepts, computational techniques and data networks allow to cover new sectors and acceptance of the user when the solution process is often unnoticed. Language for this presentation: Spanish with simultaneous interpretation to English


Concurrent Session 3B - Thursday March 22, 3:00 - 4:15 PM

Universidad Panamericana, Room TBD

“Identification of the Critical Success Factors of University Graduates in the New Millennium”

Presenters: Imelda Olague-Caballero - Director of International Studies Division of External Affairs, Western New Mexico University

Description: This presentation provides an overview of the relationship between a Culture of Academic Quality (AQC) and Critical Factors of Success (CFS) of Engineering Graduates and proposes a theoretical model to support the development of AQC through the identification and implementation of CFS directed to strength the engineering graduate profile. The model was obtained using a second-generation multivariate data analysis method for theory testing and model validity (PLS-SEM). The goal was to obtain the best approach to integrate CFSs in a multivariate relational model that explain the correlation among the selected CFS and to investigate the relationship that academic success of engineering graduates has on the quality of teaching and learning at institutions of higher education. Language for this presentation: English

“Internationalization of Higher Education: Developing Skills for the Future Workforce”

Presenters: Ada Sandoval - Coordinator for Internationalization and Academic Mobility, Universidad Latina de America

Description: It is only through the experiences and relationships lived by our students through several of the internationalization activities offered by our Higher Education institutions, that many of the necessary skills needed from the workforce of the future will be truly enhanced. In this presentation we will address the basics of Industry 4.0, Education 4.0, as we describe the skills for the future workforce and how international networking among higher education institutions may collaborate in the near future to higher productivity and successful business in a demanding and competitive world. Language for this presentation: English or Spanish

“Innovation and Entrepreneurship Skills of the 21st Century Student: Comparative Research Students Argentina vs. México Universities and Technological Institutes”

Presenters: Berta Ermila Madrigal Torres

Description: Comparative study of the predominant innovation and entrepreneurial skills of students from Argentina and Mexico. The sample is represented by 120 students from the National University of Argentina, 120 from the University of Guadalajara and 120 from the Technological Institutes of Mexico, which makes it possible to carry out a comparative analysis of which are the most outstanding skills of the students per institution. Language for this presentation: Spanish


Concurrent Session 3C - Thursday March 22, 3:00 - 4:15 PM

Universidad Panamericana, Room TBD

“Effectively using external Advisory Board to support Internationalization”

Presenters: Michael Benedik - Vice Provost and Chief International Officer, Texas A&M University; Chad Wootton - Associate Vice President for External Affairs, Texas A&M University

Description: In 2017 Texas A&M University celebrated the 25th anniversary of our external International Advisory Board. Compiled of over 40 business men and women, the board has been instrumental in aiding the university to develop strategic international partnerships, provide opportunities for our students to gain international experiences, provide mentoring and internship experience for both graduate and undergraduate students, and review our international portfolio. The presentation will discuss how to effectively use an external advisory board to strategically develop opportunities as well as how to select the membership with a view towards specific strategic goals. Language for this presentation: English

“University College London: Global Engagement Funds, a grassroots initiative to deliver global impact.”

Presenters: Alejandro Moreno - Strategic Data Manager Global Engagement Office, University College London (UCL); Rachel Corcoran - Programme Manager Global Engagement Office, University College London

Description: University College London is London's leading multidisciplinary university, with 11,000 staff, 35,000 students, an annual income of over £1bn and ranked top 15 by more than 3 different publications (Times Higher Education, QS, Shanghai) for more than 15 years in a row. UCL's Global Engagement Funds is a grassroots scheme intended to support UCL academics collaborating with colleagues based in other countries to deliver global impact. Between £500 - £2,000 is available for activity in any faculty. The funds have been able to create, secure and strengthen hundreds of collaborations for UCL for 3 years in a row. The funds have also nurtured solutions for global challenges such as helping in the research for nanomaterials for clean energy, geosciences, particle physics, seminars on gender-based violence prevention, chronic obstructive pulmonary disease, to mention some. UCL would like to start an exchange of ideas with other North American Institutions to consider a GEF scheme in their institutions or for them to be in the list of the scheme’s beneficiaries. Language for this presentation: English

“Effective International Agreements: Challenges, Experiences and Best Practices”

Presenters: David Méndez - Vice President for International Affairs, Ana G. Mendez University System

Description: Over the years International Agreements between institutions of higher education and organizations have increased due to the internationalization and globalization processes. Through this presentation, participants will receive information regarding challenges, experiences and best practices about the development of international agreements. In addition, the presenter will provide recommendations regarding the development of such agreements based on innovation and entrepreneurship initiatives and projects. Language for this presentation: Spanish & English Simultaneously

Concurrent Session 3D - Thursday March 22, 3:00 - 4:15 PM

Universidad Panamericana, Room TBD

“Internationalization at Home: The North American Studies Program at the Universidad Veracruzana. Achievements and Challenges”

Presenters: Daniel Romero - Coordinator, International Relations, Universidad Veracruzana; Ignacio Sánchez Juárez - Professor International Relations, Universidad Veracruzana

Description: Universidad Veracruzana (UV) motivated the creation of United States Studies Program, with the support of the US Embassy at Mexico City, and opened its doors in 2001 and subsequently it would start the North American Studies Program (PEAN), that it would include Canada as an important part of study. Finally, the paper presentation will pretend to demonstrate how the North American Studies Program works today and what are the main achievements and, at the same time, what are challenges too that we will carry out in the future. Language for this presentation: English or Spanish

“Internationalization at Home: Intercultural Sensitivity Strategies in the Student Community of the Simón Bolívar University - Cúcuta”

Presenters: Faber Alberto Peña García - Profesional de Relaciones Internacionales, Oficina De Relaciones Internacionales, Universidad Simón Bolívar - Sede Cúcuta

Description: Innovative and effective responses must emerge from the academic community to solve the needs for training and development of intercultural competencies. The Simón Bolívar University, within the framework of its internationalization policy, develops intercultural sensitivity activities which seek to promote the desire that motivates the students of the Cúcuta campus to know, understand, appreciate and accept cultural differences. In the formulation and execution of the activities, the participation of the community of teachers and students, belonging to academic programs and dependencies, allows a greater scope of the intercultural sensitivity in a context of cultural diversity such as the Simón Bolívar University. Language for this presentation: Spanish


“Student mobility: Activity that contributes to the strengthening, innovation, and acquisition of skills and entrepreneurship of its participants, preparing them for the next industrial revolution.”

Presenters: Jacqueline Murillo Ruiz - Directora de Asuntos Internacionales, Universidad Vasco de Quiroga

Description: Regarding the role that Universities should have in Education 4.0, they talk about guiding the training they offer to offer their students the opportunity to innovate, undertake and / or give or obtain employment. Universities seek that this is reflected in each of their substantive activities, hence the internationalization processes that are currently being developed in universities around the world can not be the exception. It is then that academic mobility turns out to be an ally, little recognized as such, but effective, in the preparation of human capital for the next industrial revolution; and is that the skills and attitudes developed by participants in mobility programs potential access to so-called talents 4.0. Some of the results of a study carried out are presented, in which students, professors, experts, advisers and directors of Engineering Schools participated and validated the researcher's premise. Language for this presentation: Spanish

4:15 – 4:30 PM

Refreshment Break


4:30 – 6:00 PM

Plenary Session 3: “Cultivating the Entrepreneurial Mindset”

Universidad Panamericana

Description: While in the past entrepreneurs may have been considered by many as a particular breed of person, qualitatively different from most and able to profit where others are not, entrepreneurship is entering a new era of increased relevance which pervades daily life in a more pronounced and consistent way.  Changes in the nature of employment and work mean that young people are entering economies in which creating value by leveraging technology, combining their own work with the work of others and finding ways to commercialize their activities, expertise, efforts and products becomes a skillset necessary to daily life.  In this context, the “mindset” required to succeed becomes essential.  This panel will examine mental attitudes and habits of successful entrepreneurs and how these can be encouraged in students and other higher education stakeholders. Moderator: Carlos Alsúa - Academic Director, McGuire Center for Entrepreneurship, Eller College of Management, University of Arizona. Presenters: Peter Murphy Lewis - Co-Founder, La Bicicleta Verde, Chile; Jennifer Trask, CEO and Founder, Jennifer Trask International; Daniel Moska – Director of the Eugenio Garza Lagüera Entrepreneurship Institute, Tecnológico de Monterrey.


6:15 PM - Transportation to Hotels for dinner on your own